Fundraising video created for Hopewell Music’s 2022 Year-End Giving social media campaign.
Advertising video created to recruit youth for Sarah Jane's Music School's SJMS On Stage youth rock band program.
Fundraising video created for Hopewell Music’s 2022 Spring Fundraising social media campaign.
Manifesto Video created as a part of the TV + Video class I took over summer 2024 as a part of the Brainco - MN School of Advertising and Design Program.
Social Media Graphics
Fundraising Campaigns
Here are a few examples of digital media I designed for social media and newsletter fundraising campaigns.
Social Media Square for Give to the Max Day
This is one of the social media squares I created for Hopewell Music’s 2022 Give to the Max Day fundraising campaign. Give to the Max Day is a nonprofit day of giving that happens in Minnesota every November to encourage people to donate to the causes that matter to them. This past year was a huge success, with over $19,000 raised to support student scholarships!
Spring Fundraiser 2023 Newsletter Banner
This is a Mailchimp banner I created for Hopewell Music’s 2023 Spring Fundraiser. 2023 marked Hopewell Music’s third ever Spring Fundraiser and the first time Hopewell Music hosted their annual Anniversary Concert as the culminating event for a campaign. My co-worker and I worked together so the graphics I made for the Spring Fundraiser maintained visual continuity with the graphics she made for the Anniversary Concert.
Website pop-up banner for Year-End Giving 2022
This is a website popup banner I designed for Hopewell Music’s 2022 Year-End Giving fundraising campaign. This campaign happens every year just after Give to the Max Day campaign as a part of Hopewell Music’s primary fundraising season. This year Hopewell Music raised $26,000 during this campaign to fund student scholarships!
Print Design Work
Here are a few examples of various print design projects I’ve created.
Bubble mailer/Poly mailer
I designed this branded packaging for Hopewell’s bubble mailers and poly mailers in 2020 for shipping items from Hopewell Music’s Etsy store. This same packaging has also been used so send small gifts such as mugs, stickers, and beanies to Hopewell Music’s donors as a thank you for supporting Hopewell Music in its mission to make music education affordable, accessible, and equitable in North Minneapolis.
Crazy Ideas Institute Camp Advertising Postcard
I made this postcard for Hopewell Music in 2022 as a direct mail advertisement for students and families about a summer camp jointly led by Hopewell Music and the Composers Institute. This postcard was meant to encourage families to sign their students up for the camp.
Year End Giving Holiday Themed Envelope
I collaborated with Hopewell Music’s Development Officer to create this envelope for Hopewell Music’s 2021 and 2022 Year-End Giving Fundraising Campaigns. This envelope held the Year-End Giving donor letters and added a fun and festive element to the direct mail portion of this campaign. I made the snowflakes from the sixteenth note on the top right side of Hopewell’s logo!
Updated Business Cards
I updated Hopewell Music’s business cards in 2023 to reflect the changes in Hopewell Music’s branding since 2020. After making my base design I had to customize each card in order to fit each employee’s name, title, pronouns, and contact information without the font getting too small.
Pop-up Banner for Sarah Jane’s Music School
In spring 2024 I began working part-time for Sarah Jane’s Music School in Northeast Minneapolis.
As a part of an initiative to create a multi-pronged marketing plan for Sarah Jane’s Music School I designed a pop-up banner to take to various off-site events in coordination with the owner of the music school. I decided to add a QR code to the banner to make it easy to go to the website and look at the programs Sarah Jane’s Music School offers right on the spot.
Various Event and Class Flyers for Sarah Jane’s Music School
Over the course of my time working for Sarah Jane’s Music School I have been making posters to promote various school events and classes. All of these posters include QR codes so families can look at the poster and go right to either Sarah Jane’s Music School’s website or in some cases to a registration page.