Hopewell Music 2022 Give to the Max Day Campaign

Music as a therapeutic outlet

This video was created using footage from a video production company Hopewell Music hired called Developlay had produced of interviews with Hopewell Music staff, students, and community members. The goal of this video was to highlight the importance of music as a therapeutic outlet to donors and potential donors on Give to the Max Day.

Student performances

I created this video using footage that Developlay shot of a Hopewell Music recital. Part of the strategy for this campaign was highlighting student talent to show donors and potential donors what their money would support. Featured in this video piano student Jeffrey playing a piece he composed himself!

Give to the Max Day Social Media Graphics

Give to the Max Day Email Graphics

These email banners were created as a part of the e-blast element of Hopewell Music’s 2022 Give to the Max Day Campaign.